{"title":"The Franklord Optimus - Luxury Automatic Watches.","description":"\u003cp\u003e\u003cstrong\u003eThe Franklord Optimus is not just a timepiece — it is a declaration.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eForged in \u003cstrong\u003esurgical-grade 316L stainless steel\u003c\/strong\u003e, secured with a seamlessly integrated bracelet and butterfly clasp, and powered by the enduring precision of the \u003cstrong\u003e\u003ca href=\"https:\/\/franklord.in\/blogs\/watch-dictionary\/what-is-miyota-movement-history-why-it-powers-franklord\" title=\"what is miyota movement ?\" rel=\"noopener\" target=\"_blank\"\u003eMiyota 8215\u003c\/a\u003e automatic movement\u003c\/strong\u003e, the Optimus represents a new benchmark in independent horology from India.\u003c\/p\u003e\n\u003cp\u003eEvery element has been thoughtfully engineered — the \u003cstrong\u003esapphire crystal\u003c\/strong\u003e, the \u003cstrong\u003eSwiss BGW9 luminous detailing\u003c\/strong\u003e, the \u003cstrong\u003eexhibition caseback\u003c\/strong\u003e revealing the mechanical heart — each part working in quiet harmony to create something extraordinary.\u003c\/p\u003e\n\u003cp\u003eThis is not a watch created for mass production. It is crafted for the few who understand the weight of permanence, the beauty of restraint, and the legacy that can be passed from one generation to the next.\u003c\/p\u003e\n\u003cp\u003eWith only \u003cstrong\u003e300 individually crafted pieces\u003c\/strong\u003e in its debut batch, the Franklord Optimus stands as a tribute to those who move through life with intent, ambition, and timeless taste.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThree signature expressions define this limited release:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eOnyx Black\u003c\/strong\u003e – A study in power, depth, and bold modernity\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFrost White\u003c\/strong\u003e – A refined blend of clarity and understated elegance\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConstellation Blue\u003c\/strong\u003e – A radiant tribute to ambition and inner fire\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eEach model reflects the ethos of the wearer: \u003cem\u003epurposeful, poised, and rare.\u003c\/em\u003e\u003c\/p\u003e","products":[{"product_id":"franklord-optimus-2-0-sunstrike-yellow-japanese-automatic-watch","title":"Franklord Optimus 2.0 Sunstrike Yellow | Yellow Dial Integrated Automatic Watch for Men – Dual Sapphire, 100m","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eOptimus. Optimist. The dictionary put them next to each other for a reason.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe Sunstrike Yellow is the collector's wildcard of the Optimus 2.0 line — a radiant yellow sunray dial on integrated 316L steel, built for the man whose default setting is forward. It's the colour of green flags, golden hours, and good news; the dial equivalent of the best day of your week.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eSunshine, fully armoured. Anti-scratch sapphire with AR coating keeps the yellow brilliant through years of wear, while the sapphire exhibition caseback turns the watch over into a show: the self-winding Japanese 21-Jewel Automatic, 42-hour power reserve, working in plain sight. Front-and-back sapphire is a five-figure specification — and the Optimus standard in all eight dials.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eIt takes a real swim — 100m rated — glows through the night with Swiss Super-LumiNova, and locks down with the integrated butterfly clasp. A serious machine that refuses to take itself too seriously.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eWe named this watch \"the best\" in Latin and built every colour to deserve it. The Sunstrike Yellow is the best, in the brightest mood it owns.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eArrives in the Premium Collector's Box with Certificate of Authenticity and a personally signed Founder's Note.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-pm-slice=\"0 0 []\"\u003eSpecifications — Optimus 2.0\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eCase: 40mm · 316L surgical stainless steel · premium brushed \u0026amp; polished finishing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCrystal: Dual Sapphire — anti-scratch, AR-coated front + sapphire exhibition caseback\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMovement: Japanese 21-Jewel Automatic · self-winding · 42-hour power reserve\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWater resistance: 100m — fully swim-rated\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLume: Swiss Super-LumiNova® hands and markers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBracelet: Integrated 316L stainless steel · butterfly clasp\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eIn the box: Premium Collector's Box · Certificate of Authenticity · Founder's Note by Jay Khatri · watch-care cloth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWarranty: 2-Year Franklord Warranty · Free insured shipping across India · Easy returns · EMI available\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003e\u003cbr\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Franklord Watches","offers":[{"title":"Default Title","offer_id":51290453311652,"sku":"FL-2","price":15999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/0475\/3316\/files\/Gemini_Generated_Image_4kf6qe4kf6qe4kf6.jpg?v=1773324333"},{"product_id":"franklord-optimus-2-0-onyx-black-japanese-automatic-watch","title":"Franklord Optimus 2.0 Onyx Black | Black Dial Integrated Automatic Watch for Men – Dual Sapphire, 100m","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eSome watches ask for attention. The Onyx Black assumes it.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eA jet-black sunray dial in brushed 316L surgical steel — the most commanding expression of the Optimus 2.0, India's integrated automatic. This is the one for the man whose presence does the talking: the negotiation, the late flight, the dinner where decisions get made.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eBlack hides nothing here, because there's nothing to hide. The front is anti-scratch sapphire with AR coating — the dial stays jet-perfect for years, not months. The back is sapphire too: an exhibition window into the self-winding Japanese 21-Jewel Automatic, beating at the centre of the steel with a 42-hour power reserve. Dual sapphire is a five-figure-watch specification. On the Optimus, it's simply the standard.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe case is 40mm, integrated seamlessly into its steel bracelet, swim-rated to a full 100 metres, and lit by Swiss Super-LumiNova when the lights go down — because authority doesn't keep office hours.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eWe named this watch Optimus — Latin for \"the best\" — and built it to deserve the word. The Onyx Black is what the brief looks like in its darkest, sharpest form.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eArrives in the Premium Collector's Box with Certificate of Authenticity and a personally signed Founder's Note.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eSpecifications — Optimus 2.0\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eCase:\u003c\/strong\u003e 40mm · 316L surgical stainless steel · premium brushed \u0026amp; polished finishing\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eCrystal:\u003c\/strong\u003e Dual Sapphire — anti-scratch, AR-coated front + sapphire exhibition caseback\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eMovement:\u003c\/strong\u003e Japanese 21-Jewel Automatic · self-winding · 42-hour power reserve\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eWater resistance:\u003c\/strong\u003e 100m — fully swim-rated\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eLume:\u003c\/strong\u003e Swiss Super-LumiNova® hands and markers\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eBracelet:\u003c\/strong\u003e Integrated 316L stainless steel · butterfly clasp\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eIn the box:\u003c\/strong\u003e Premium Collector's Box · Certificate of Authenticity · Founder's Note by Jay Khatri · watch-care cloth\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eWarranty:\u003c\/strong\u003e 2-Year Franklord Warranty · Free insured shipping across India · Easy returns · EMI available\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003e\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Franklord Watches","offers":[{"title":"Default Title","offer_id":51290453344420,"sku":"FL-3","price":15999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/0475\/3316\/files\/Gemini_Generated_Image_pixi1ypixi1ypixi.jpg?v=1773324385"},{"product_id":"franklord-optimus-2-0-constellation-blue-japanese-automatic-watch","title":"Franklord Optimus 2.0 Cosmos Blue | Blue Dial Integrated Automatic Watch for Men – Dual Sapphire, 100m","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eCalm on the surface. Relentless underneath. That's the Cosmos Blue — and probably you.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eA deep blue sunray dial that reads almost black in the boardroom and blazes ocean-bright in the sun, the Cosmos Blue is the most composed expression of the Optimus 2.0 — India's integrated automatic. Blue is the colour of men who don't raise their voice to be heard; this dial agrees.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eBeneath that calm runs serious engineering. Anti-scratch sapphire with AR coating guards the front; a second sapphire pane forms the exhibition caseback, framing the self-winding Japanese 21-Jewel Automatic and its 42-hour power reserve — a living mechanism you can actually watch think. Dual sapphire at this price is not normal. That's the point.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe 40mm case is 316L surgical steel, integrated into its bracelet without a seam, closed by a butterfly clasp, and swim-rated to a true 100 metres. Swiss Super-LumiNova keeps the blue legible long after midnight.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eOptimus is Latin for \"the best.\" The brief was one line. The Cosmos Blue is what it looks like when the best stays calm.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eArrives in the Premium Collector's Box with Certificate of Authenticity and a personally signed Founder's Note.\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eSpecifications — Optimus 2.0\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eCase:\u003c\/strong\u003e 40mm · 316L surgical stainless steel · premium brushed \u0026amp; polished finishing\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eCrystal:\u003c\/strong\u003e Dual Sapphire — anti-scratch, AR-coated front + sapphire exhibition caseback\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eMovement:\u003c\/strong\u003e Japanese 21-Jewel Automatic · self-winding · 42-hour power reserve\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eWater resistance:\u003c\/strong\u003e 100m — fully swim-rated\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eLume:\u003c\/strong\u003e Swiss Super-LumiNova® hands and markers\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eBracelet:\u003c\/strong\u003e Integrated 316L stainless steel · butterfly clasp\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eIn the box:\u003c\/strong\u003e Premium Collector's Box · Certificate of Authenticity · Founder's Note by Jay Khatri · watch-care cloth\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eWarranty:\u003c\/strong\u003e 2-Year Franklord Warranty · Free insured shipping across India · Easy returns · EMI available\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003e\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Franklord Watches","offers":[{"title":"Default Title","offer_id":51290453672100,"sku":"FL-4","price":15999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/0475\/3316\/files\/Gemini_Generated_Image_4tpi2u4tpi2u4tpi.jpg?v=1773324402"},{"product_id":"franklord-optimus-2-0-forest-green-japanese-automatic-watch","title":"Franklord Optimus 2.0 Forest Green | Green Dial Integrated Automatic Watch for Men – Dual Sapphire, 100m","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eOptimus. Latin for \"the best.\" This green is why we took the name literally.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe Forest Green is the face of the Optimus 2.0 — a deep green sunray dial that shifts from boardroom-dark to victory-bright with every degree of light, set in a 40mm case of 316L surgical steel that flows seamlessly into its integrated bracelet. It is the silhouette the world's most wanted sports-luxury watches made famous — built honestly, in India, with one spec even they rarely offer.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eSapphire on both sides. The front crystal is anti-scratch sapphire with AR coating, so the green stays flawless through years of cuffs, desks, and door frames. Turn it over, and a sapphire exhibition caseback reveals the self-winding Japanese 21-Jewel Automatic at work — 42 hours of power reserve, wound by nothing but the movement of your life.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThen we kept going. 100 metres of water resistance — fully swim-rated, not splash-excused. Swiss Super-LumiNova that holds the dial through the night. A butterfly clasp that closes with a vault-door click.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe brief was one line: build the best watch we know how to build. The Forest Green is our answer — and the reason watch lovers across India are choosing the honest version of everything over a cheaper version of anything.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eArrives in the Premium Collector's Box with Certificate of Authenticity and a personally signed Founder's Note.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eSpecifications — Optimus 2.0\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eCase:\u003c\/strong\u003e 40mm · 316L surgical stainless steel · premium brushed \u0026amp; polished finishing\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eCrystal:\u003c\/strong\u003e Dual Sapphire — anti-scratch, AR-coated front + sapphire exhibition caseback\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eMovement:\u003c\/strong\u003e Japanese 21-Jewel Automatic · self-winding · 42-hour power reserve\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eWater resistance:\u003c\/strong\u003e 100m — fully swim-rated\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eLume:\u003c\/strong\u003e Swiss Super-LumiNova® hands and markers\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eBracelet:\u003c\/strong\u003e Integrated 316L stainless steel · butterfly clasp\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eIn the box:\u003c\/strong\u003e Premium Collector's Box · Certificate of Authenticity · Founder's Note by Jay Khatri · watch-care cloth\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eWarranty:\u003c\/strong\u003e 2-Year Franklord Warranty · Free insured shipping across India · Easy returns · EMI available\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003e\u003cbr\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Franklord Watches","offers":[{"title":"Default Title","offer_id":51290453803172,"sku":"FL-5","price":15999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/0475\/3316\/files\/Gemini_Generated_Image_pee0zwpee0zwpee0.jpg?v=1773324417"},{"product_id":"franklord-optimus-2-0-glacier-blue-japanese-automatic-watch","title":"Franklord Optimus 2.0 Glacier Blue | Ice Blue Dial Integrated Automatic Watch for Men – Dual Sapphire, 100m","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eSome dials tell the time. This one starts the conversation.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe Glacier Blue is the rarest shade in the Optimus 2.0 collection — a cool, glacial ice-blue sunray dial on integrated 316L steel, the colour the global watch world has spent the last few years obsessing over, and the one almost nobody in the room will own. Wear it once; count how many people ask about it.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eA conversation-starter deserves protection worth talking about. The front is anti-scratch sapphire with AR coating, keeping the ice flawless through daily wear. The caseback is sapphire too — an exhibition window onto the self-winding Japanese 21-Jewel Automatic and its 42-hour power reserve. Dual sapphire is the specification of five-figure watchmaking; on the Optimus it comes standard, in every colour.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eUnderneath the cool: a genuine 100m swim rating, Swiss Super-LumiNova for after dark, and a 40mm case that flows into its bracelet like a single piece of sculpted steel.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eOptimus means \"the best\" in Latin. The Glacier Blue is the best — wearing its most unexpected colour.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eArrives in the Premium Collector's Box with Certificate of Authenticity and a personally signed Founder's Note.\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-pm-slice=\"0 0 []\"\u003eSpecifications — Optimus 2.0\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eCase: 40mm · 316L surgical stainless steel · premium brushed \u0026amp; polished finishing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCrystal: Dual Sapphire — anti-scratch, AR-coated front + sapphire exhibition caseback\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMovement: Japanese 21-Jewel Automatic · self-winding · 42-hour power reserve\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWater resistance: 100m — fully swim-rated\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLume: Swiss Super-LumiNova® hands and markers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBracelet: Integrated 316L stainless steel · butterfly clasp\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eIn the box: Premium Collector's Box · Certificate of Authenticity · Founder's Note by Jay Khatri · watch-care cloth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWarranty: 2-Year Franklord Warranty · Free insured shipping across India · Easy returns · EMI available\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003e\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Franklord Watches","offers":[{"title":"Default Title","offer_id":51290453967012,"sku":"FL-6","price":15999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/0475\/3316\/files\/Gemini_Generated_Image_5jh34j5jh34j5jh3.jpg?v=1773324433"},{"product_id":"franklord-optimus-2-0-frost-white-japanese-automatic-watch","title":"Franklord Optimus 2.0 Frost White | White Dial Integrated Automatic Watch for Men – Dual Sapphire, 100m","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eMinimalism isn't the absence of detail. It's the confidence to show all of it.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe Frost White is the cleanest statement in the Optimus 2.0 line — a crisp white sunray dial on integrated 316L surgical steel, made for the man who edits his life down to what works. White shirts, clear desks, clear decisions: this dial belongs to all of them, from Monday's first meeting to Sunday's last coffee.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eA white dial is the hardest one to keep perfect — which is exactly why the Optimus protects it with anti-scratch sapphire and AR coating. Years from now, it will still read like a fresh page. Flip it over and the second sapphire pane — the exhibition caseback — shows the self-winding Japanese 21-Jewel Automatic doing quiet, precise work with a 42-hour reserve. Purity in front; honesty behind.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eIt's swim-rated to a real 100 metres, lit by Swiss Super-LumiNova, and closes with an integrated butterfly clasp — a watch with nothing extra and nothing missing.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eOptimus is Latin for \"the best.\" The Frost White is the best, with everything unnecessary removed.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eArrives in the Premium Collector's Box with Certificate of Authenticity and a personally signed Founder's Note.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-pm-slice=\"0 0 []\"\u003eSpecifications — Optimus 2.0\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eCase: 40mm · 316L surgical stainless steel · premium brushed \u0026amp; polished finishing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCrystal: Dual Sapphire — anti-scratch, AR-coated front + sapphire exhibition caseback\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMovement: Japanese 21-Jewel Automatic · self-winding · 42-hour power reserve\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWater resistance: 100m — fully swim-rated\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLume: Swiss Super-LumiNova® hands and markers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBracelet: Integrated 316L stainless steel · butterfly clasp\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eIn the box: Premium Collector's Box · Certificate of Authenticity · Founder's Note by Jay Khatri · watch-care cloth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWarranty: 2-Year Franklord Warranty · Free insured shipping across India · Easy returns · EMI available\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003e\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Franklord Watches","offers":[{"title":"Default Title","offer_id":51290454229156,"sku":"FL-7","price":15999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/0475\/3316\/files\/Gemini_Generated_Image_jqwpfijqwpfijqwp.jpg?v=1773324450"},{"product_id":"franklord-optimus-2-0-crimson-red-japanese-automatic-watch","title":"Franklord Optimus 2.0 Crimson Red | Red Dial Integrated Automatic Watch for Men – Dual Sapphire, 100m","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eEvery collection needs one watch that refuses to behave. This is ours.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe Crimson Red is the pulse of the Optimus 2.0 line — a saturated red sunray dial in 316L surgical steel, built for the man who has earned the right to be noticed and intends to use it. Weddings, wins, Friday nights, podium moments: this is the dial that shows up in photographs whether invited or not.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eBold doesn't mean fragile. The red lives behind anti-scratch sapphire with AR coating, and a second sapphire window on the caseback puts the self-winding Japanese 21-Jewel Automatic on permanent display — 42 hours of power reserve, wound by the way you move. Front and back sapphire is a specification borrowed from watches that cost five figures; we made it the Optimus standard.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eIt swims, too — a genuine 100m rating — and glows, with Swiss Super-LumiNova holding the hands through the darkest hour of the party. The integrated bracelet closes with a butterfly clasp that feels like punctuation.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eOptimus means \"the best\" in Latin. The Crimson Red is the best, with the volume up.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eArrives in the Premium Collector's Box with Certificate of Authenticity and a personally signed Founder's Note.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-pm-slice=\"0 0 []\"\u003eSpecifications — Optimus 2.0\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eCase: 40mm · 316L surgical stainless steel · premium brushed \u0026amp; polished finishing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCrystal: Dual Sapphire — anti-scratch, AR-coated front + sapphire exhibition caseback\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMovement: Japanese 21-Jewel Automatic · self-winding · 42-hour power reserve\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWater resistance: 100m — fully swim-rated\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLume: Swiss Super-LumiNova® hands and markers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBracelet: Integrated 316L stainless steel · butterfly clasp\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eIn the box: Premium Collector's Box · Certificate of Authenticity · Founder's Note by Jay Khatri · watch-care cloth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWarranty: 2-Year Franklord Warranty · Free insured shipping across India · Easy returns · EMI available\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003e\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Franklord Watches","offers":[{"title":"Default Title","offer_id":51290454425764,"sku":"FL-8","price":15999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/0475\/3316\/files\/Gemini_Generated_Image_uc6bktuc6bktuc6b.jpg?v=1773324466"},{"product_id":"franklord-optimus-2-0-frost-silver-japanese-automatic-watch","title":"Franklord Optimus 2.0 Frost Silver | Silver Dial Integrated Automatic Watch for Men – Dual Sapphire, 100m","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eSteel on steel. The way the integrated icon was always meant to look.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe Frost Silver is the purist's Optimus 2.0 — a silver sunray dial flowing into a 316L surgical steel case and integrated bracelet with no interruption of colour, no distraction of any kind. This is the original language of integrated sports-luxury design, spoken fluently and priced honestly, in India.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003ePurists check the details, so here they are. The front crystal is anti-scratch sapphire with AR coating. The caseback is sapphire as well — an exhibition window into the self-winding Japanese 21-Jewel Automatic, 42-hour power reserve, the rotor swinging with every step you take. Dual sapphire, front and back, at a price where famous alternatives still ship hardened mineral glass.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe case wears 40mm, swims to a genuine 100 metres, glows with Swiss Super-LumiNova, and locks with a butterfly clasp engineered to disappear against the wrist.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eWe named it Optimus — Latin for \"the best\" — and the Frost Silver is the proof in its most honest metal.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eArrives in the Premium Collector's Box with Certificate of Authenticity and a personally signed Founder's Note.\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-pm-slice=\"0 0 []\"\u003eSpecifications — Optimus 2.0\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eCase: 40mm · 316L surgical stainless steel · premium brushed \u0026amp; polished finishing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCrystal: Dual Sapphire — anti-scratch, AR-coated front + sapphire exhibition caseback\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMovement: Japanese 21-Jewel Automatic · self-winding · 42-hour power reserve\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWater resistance: 100m — fully swim-rated\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLume: Swiss Super-LumiNova® hands and markers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBracelet: Integrated 316L stainless steel · butterfly clasp\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eIn the box: Premium Collector's Box · Certificate of Authenticity · Founder's Note by Jay Khatri · watch-care cloth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWarranty: 2-Year Franklord Warranty · Free insured shipping across India · Easy returns · EMI available\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003e\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Franklord Watches","offers":[{"title":"Default Title","offer_id":51290454491300,"sku":"FL-9","price":15999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/0475\/3316\/files\/Gemini_Generated_Image_8hs4te8hs4te8hs4.jpg?v=1773324483"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0665\/0475\/3316\/collections\/Gemini_Generated_Image_i7d3jri7d3jri7d3_dc1c19d4-4ab8-406f-a846-7f363949d166.jpg?v=1777633523","url":"https:\/\/franklord.in\/collections\/optimus-luxury-automatic-watches-2.oembed","provider":"Franklord Watches","version":"1.0","type":"link"}