
A dial with depth.
Considered proportions and a distinct colour give each Optimus its own expression, framed beneath an anti-reflective sapphire crystal.
An Indian watch brand. The art of time.
Explore the details. Open a photograph for a closer look.
FRANKLORD / OPTIMUS 2.0
An integrated automatic with a character of its own. Sculpted steel, dual sapphire and the quiet rhythm of a mechanical movement.
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FL-9
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Steel on steel. The way the integrated icon was always meant to look.
The Frost Silver is the purist's Optimus 2.0 — a silver sunray dial flowing into a 316L surgical steel case and integrated bracelet with no interruption of colour, no distraction of any kind. This is the original language of integrated sports-luxury design, spoken fluently and priced honestly, in India.
Purists check the details, so here they are. The front crystal is anti-scratch sapphire with AR coating. The caseback is sapphire as well — an exhibition window into the self-winding Japanese 21-Jewel Automatic, 42-hour power reserve, the rotor swinging with every step you take. Dual sapphire, front and back, at a price where famous alternatives still ship hardened mineral glass.
The case wears 40mm, swims to a genuine 100 metres, glows with Swiss Super-LumiNova, and locks with a butterfly clasp engineered to disappear against the wrist.
We named it Optimus — Latin for "the best" — and the Frost Silver is the proof in its most honest metal.
Arrives in the Premium Collector's Box with Certificate of Authenticity and a personally signed Founder's Note.
Specifications — Optimus 2.0
Case: 40mm · 316L surgical stainless steel · premium brushed & polished finishing
Crystal: Dual Sapphire — anti-scratch, AR-coated front + sapphire exhibition caseback
Movement: Japanese 21-Jewel Automatic · self-winding · 42-hour power reserve
Water resistance: 100m — fully swim-rated
Lume: Swiss Super-LumiNova® hands and markers
Bracelet: Integrated 316L stainless steel · butterfly clasp
In the box: Premium Collector's Box · Certificate of Authenticity · Founder's Note by Jay Khatri · watch-care cloth
Warranty: 2-Year Franklord Warranty · Free insured shipping across India · Easy returns · EMI available
Your watch includes a two-year Franklord warranty, subject to the policy's coverage and exclusions. Check our delivery information, warranty terms and returns policy before ordering.
BEYOND THE FIRST IMPRESSION
The character of Optimus lives in the details. From the dial to the bracelet, every surface has its place.

Considered proportions and a distinct colour give each Optimus its own expression, framed beneath an anti-reflective sapphire crystal.

A sapphire exhibition window reveals the rotor and mechanical movement, bringing another dimension to a daily companion.

The integrated bracelet meets the case in a flowing silhouette. Brushed surfaces, polished edges and a butterfly clasp complete the profile.
Collection detail images. Refer to the product gallery above for your selected dial and finish.
THE PLEASURE OF MECHANICAL TIME
Inside the Optimus, a Japanese automatic movement winds through the motion of your wrist. A spring stores the energy. The mechanism marks the passing seconds.
No battery. A small daily ritual, and a different way to experience time.
THE ARRIVAL IS PART OF THE EXPERIENCE
For your collection, or a thoughtful gift. Your chosen Optimus comes with the details that make it a Franklord.
THE FRANKLORD COMMUNITY
BEFORE IT BECOMES YOURS
A good choice begins with the right details. Here are a few things to know about your Optimus.
YOUR TIME. YOUR EXPRESSION.
Optimus 2.0 · Frost Silver
Rs. 15,999.00